Reputation Management
Reputation Management in the context of cybersecurity refers to the strategic process of shaping, influencing, and protecting an organization's or individual's public perception and trustworthiness, specifically regarding their security posture, data privacy practices, and responses to cyber incidents. It's a continuous, multi-faceted effort to build and maintain public confidence and mitigate the negative impact of cybersecurity threats and events on how a brand or individual is viewed.
Here's a detailed breakdown:
Key Aspects of Reputation Management in Cybersecurity:
Proactive Reputation Building:
Demonstrating a Strong Security Posture: This involves actively communicating an organization's commitment to cybersecurity through public statements, industry certifications, and showcasing robust security measures (e.g., encryption, multi-factor authentication, regular security audits, employee training). The goal is to build a reputation as a secure and responsible entity before an incident occurs.
Transparency in Data Practices: Being transparent and open about how customer data is collected, stored, used, and protected. This includes well-defined privacy policies and easy-to-understand explanations of security protocols.
Thought Leadership and Expertise: Sharing insights, research, and best practices in cybersecurity through blogs, conferences, and whitepapers. Positioning the organization as an authority in security can enhance its credibility and trustworthiness.
Ethical AI and Technology Use: Publicly commit to and demonstrate ethical considerations in using advanced technologies, particularly AI, to avoid perceptions of misuse or bias that could damage reputation.
Monitoring and Intelligence Gathering:
Brand Monitoring: Continuously tracking mentions of the organization, its executives, products, and services across all digital channels, including news media, social media, forums, review sites, and blogs, for any discussions related to cybersecurity, data breaches, privacy concerns, or vulnerabilities.
Dark Web and Underground Forum Monitoring: Actively searching illicit online communities for discussions about the organization, stolen data (e.g., credentials, customer lists), plans for attacks, or intelligence about vulnerabilities specific to the organization's systems.
Phishing and Impersonation Detection: Identifying fraudulent websites, social media accounts, or email campaigns that spoof the organization's brand to deceive customers or employees, which directly harms the reputation.
Vulnerability Disclosure Monitoring: This involves tracking newly discovered vulnerabilities, especially those with public exploits, that could affect the organization's software or systems.
Crisis Communication and Incident Response Management:
Pre-Incident Planning: Developing comprehensive crisis communication plans tailored explicitly for cybersecurity incidents. This includes identifying clear spokespersons, drafting pre-approved statements, establishing communication channels, and outlining a chain of command for rapid decision-making during a breach.
Timely and Transparent Communication: In a cyberattack (e.g., data breach, ransomware attack, service disruption), swift, transparent, and accurate communication is paramount. Hiding or delaying information can severely damage trust and prolong reputational fallout. This involves:
Acknowledging the incident promptly.
Providing factual, verified information, avoiding speculation or emotional responses.
Explaining the potential impact on customers, systems, and data.
Outlining the immediate steps to address the issue, contain the damage, and prevent future occurrences.
Notify affected parties (customers, regulators, law enforcement) of compliance with relevant laws (e.g., GDPR, CCPA).
Controlling the Narrative: Actively disseminating official updates through trusted channels to counter misinformation, rumors, and speculation that often emerge rapidly during a crisis.
Empathy and Support: Provide clear channels for affected individuals to get information, support, and potentially redress (e.g., credit monitoring services after a data breach). Demonstrating care for affected parties can significantly help rebuild trust.
Post-Incident Follow-up: Continuously updating stakeholders on recovery efforts, lessons learned, and strengthened security measures. Demonstrating a commitment to ongoing improvement can help rebuild and strengthen the organization's reputation.
Content Management and Remediation:
Positive Content Generation: Creating and promoting positive, relevant, and search-engine-optimized content (e.g., articles, press releases, thought leadership, success stories related to security) to outrank or dilute negative search results about cybersecurity incidents or vulnerabilities.
Content Removal/Suppression: Where legally permissible and appropriate, requesting the removal of inaccurate, defamatory, or illegally published sensitive information related to a cyber incident from websites or search engine results. This often involves working with legal teams and content removal specialists.
Why Reputation Management is Crucial in Cybersecurity:
Trust is Paramount: In an increasingly digital world, consumer trust in a company's ability to protect their data is fundamental. A breach of trust can lead to customer churn, loss of loyalty, and a significant negative impact on revenue.
Brand Value and Stock Price: A damaged reputation from cybersecurity incidents can significantly impact a company's brand value, stock price, and overall market capitalization. Investors often react negatively to perceived security weaknesses.
Regulatory and Legal Compliance: Poor reputation management during an incident can attract closer scrutiny from regulators and lead to harsher fines and legal repercussions.
Talent Acquisition and Retention: A company with a tarnished cybersecurity reputation may struggle to attract and retain top talent, particularly in critical IT, security, and executive roles.
Competitive Disadvantage: Organizations that effectively manage their cybersecurity reputation can differentiate themselves from competitors, appearing more reliable and secure to customers and partners.
Reputation Management in cybersecurity is a holistic, strategic, and continuous endeavor that combines robust security practices with proactive and reactive communication to safeguard an organization's most invaluable asset: its credibility and the trust placed in it by customers, partners, and the public.
ThreatNG, as an all-in-one external attack surface management, digital risk protection, and security ratings solution, provides extensive capabilities that directly support reputation management in cybersecurity. It does so by offering tools for proactive reputation building, continuous monitoring for threats, detailed assessments of risks, and the intelligence needed for effective crisis communication and content management.
Here's how ThreatNG helps with reputation management:
ThreatNG's ability to perform purely external, unauthenticated discovery without the need for connectors is fundamental to proactive reputation management. It allows organizations to comprehensively map their digital footprint from an attacker's perspective, identifying assets that might be unknown or forgotten but are publicly exposed and could become sources of reputational damage if compromised. For example, ThreatNG can discover "shadow IT" systems like forgotten development environments, old test servers, or misconfigured cloud instances that may contain sensitive data or vulnerable applications, but are still accessible from the internet. If these assets were exploited, it could lead to a public data breach, service disruption, or brand defacement, severely impacting customer trust and the organization's reputation. By discovering these potential liabilities early, ThreatNG enables organizations to secure them proactively, preventing potential reputational crises before they occur.
ThreatNG provides a comprehensive set of external assessment ratings that directly contribute to effective reputation management by highlighting specific digital risks that could lead to negative public perception:
Web Application Hijack Susceptibility: This score is substantiated by analyzing the external parts of a web application to identify potential entry points for attackers. A high susceptibility indicates a significant risk of website defacement, content injection, or unauthorized redirects, tarnish a brand's online image and eroding customer trust. For instance, if ThreatNG identifies critical vulnerabilities in a customer-facing web application, such as insecure direct object references (IDOR) or outdated components, it signals a high susceptibility to hijacking. Proactively addressing these prevents attackers from exploiting them to deface the website, which would lead to immediate public embarrassment and a perception of insecurity, thereby protecting the brand's reputation.
Subdomain Takeover Susceptibility: To evaluate this, ThreatNG uses external attack surface and digital risk intelligence, incorporating Domain Intelligence, to analyze subdomains, DNS records, and SSL certificate statuses. Subdomain takeovers allow attackers to host malicious content on seemingly legitimate subdomains (e.g.,
support.yourcompany.com), which can be used for sophisticated phishing campaigns against customers, spreading malware, or disseminating misinformation under the organization's name, severely compromising brand integrity and customer safety. An example would be ThreatNG detecting a dangling DNS record for a subdomain that points to a de-provisioned service. An attacker could register that service, claim the subdomain, and then host a fake support portal to collect personal data or spread malware. Proactively identifying this susceptibility allows the organization to remove the dangling DNS record, preventing a potential brand impersonation incident that would severely damage its reputation.BEC & Phishing Susceptibility: This is derived from Sentiment and Financials Findings, Domain Intelligence (including Domain Name Permutations and Web3 Domains, and Email Intelligence providing email security presence and format prediction), and Dark Web Presence (Compromised Credentials). A high susceptibility indicates that the organization is more vulnerable to Business Email Compromise (BEC) or phishing attacks, leading to significant financial fraud, data breaches, and severe damage to customer trust and corporate reputation. For instance, if ThreatNG discovers many unregistered domain name permutations similar to the official brand domain that could be used for convincing phishing campaigns, or if many employee credentials are found on the dark web, it signals a heightened risk. Proactively addressing these, perhaps by registering common typosquatting domains or forcing password resets for compromised accounts, enhances the organization's ability to prevent phishing and BEC campaigns that could lead to public scandal.
Brand Damage Susceptibility: This score is derived from attack surface intelligence, digital risk intelligence, ESG Violations, Sentiment, and Financials (Lawsuits, SEC filings, SEC Form 8-Ks, and Negative News), and Domain Intelligence (Domain Name Permutations and Web3 Domains). This directly quantifies the potential for harm to a brand's image. ThreatNG might identify instances where the brand's digital presence is weak or exposed to common attack vectors, alongside public reports of ESG violations or negative news, indicating a compounded risk to its brand image. This comprehensive view allows for proactive measures to address these weaknesses and mitigate potential reputational fallout.
Data Leak Susceptibility: This is derived from external attack surface and digital risk intelligence based on Cloud and SaaS Exposure, Dark Web Presence (Compromised Credentials), Domain Intelligence (DNS Intelligence capabilities which include Domain Name Permutations and Web3 Domains that are available and taken; and Email Intelligence that provides email security presence and format prediction), and Sentiment and Financials (Lawsuits and SEC Form 8-Ks). This assessment highlights an organization's vulnerability to data breaches or leaks, which primarily cause reputational damage. For example, ThreatNG might discover an open Amazon S3 bucket exposing sensitive customer data or identify a large volume of compromised employee credentials on the dark web. Both scenarios represent an immediate and severe digital risk of data exposure. Proactive DRP, informed by this susceptibility, would involve securing the S3 bucket or initiating password resets for compromised accounts, thereby preventing a data leak leading to significant regulatory fines and a severe loss of customer trust.
Cyber Risk Exposure: This considers parameters ThreatNG's Domain Intelligence module covers, including certificates, subdomain headers, vulnerabilities, and sensitive ports. Code Secret Exposure, which discovers code repositories and their exposure level and investigates their contents for the presence of sensitive data, is also factored into this score. Suppose ThreatNG detects an expired SSL certificate on a public-facing website, an unsecured sensitive port (e.g., an exposed database port), or sensitive API keys hardcoded in a public GitHub repository. In that case, it flags these as critical cyber risk exposures. Proactively addressing these prevents potential system compromises or data exposure before attackers can exploit them, demonstrating a commitment to security that builds reputation.
Mobile App Exposure: This evaluates how exposed an organization’s mobile apps are through their discovery in marketplaces and for the following contents: Access Credentials, Security Credentials, and Platform-Specific Identifiers. If ThreatNG discovers an organization's mobile app containing hardcoded API keys or other sensitive access credentials in a public market, it signals a critical mobile app exposure. This proactive identification allows the organization to remove these credentials from the app and issue an update, preventing attackers from using them to gain unauthorized access to backend systems. This could lead to data breaches and negative user reviews, directly impacting the organization's reputation.
Positive Security Indicators:
ThreatNG identifies and highlights an organization's security strengths. This feature detects the presence of beneficial security controls and configurations, such as Web Application Firewalls (WAFs) or multi-factor authentication (MFA). It validates their effectiveness from an external attacker's perspective. For reputation management, this is valuable because it allows organizations to understand and actively communicate their robust security posture to the public and stakeholders. Publicly stating that independent, external assessments confirm the strength of their WAF or MFA implementation can significantly boost confidence and enhance the organization's reputation for security maturity.
ThreatNG provides continuous monitoring of all organizations' external attack surface, digital risk, and security ratings. This is crucial for effective reputation management as it enables real-time detection of new exposures or threats that could impact public perception. If a new vulnerability emerges, an impersonating domain is registered, or a data leak occurs on the dark web, continuous monitoring ensures that the organization is immediately aware, enabling a swift and proactive response to mitigate reputational damage before it escalates.
ThreatNG offers diverse reporting capabilities, including Executive, Technical, Prioritized (High, Medium, Low, and Informational), Security Ratings, Inventory, Ransomware Susceptibility, and U.S. SEC Filings. These reports are invaluable for reputation management:
Executive Reports: Provide high-level summaries for leadership, enabling them to understand the overall cybersecurity risk and its potential impact on reputation, fostering strategic decisions for risk mitigation.
Prioritized Reports: Help security teams focus on the most critical risks that could lead to the most significant reputational damage, ensuring efficient resource allocation for proactive protection efforts.
Security Ratings Reports: Offer a quantifiable measure of security posture that can be used to demonstrate improvement over time to stakeholders and the public, bolstering the organization's reputation for security.
Ransomware Susceptibility Reports: Directly highlight the risk of highly visible and damaging ransomware attacks, allowing organizations to bolster their defenses proactively and prepare public communication strategies.
U.S. SEC Filings: These reports, particularly those related to risk and oversight disclosures (SEC Form 8-Ks), are critical for understanding public messaging and legal obligations regarding cybersecurity risks, ensuring compliant and reputation-preserving communication during incidents.
ThreatNG's investigation modules provide deep insights that are critical for understanding and responding to digital risks, directly supporting reputation management:
Domain Intelligence:
DNS Intelligence: Includes Domain Record Analysis (IP Identification, Vendors and Technology Identification), Domain Name Permutations (Taken and Available), and Web3 Domains (Taken and Available). This is crucial for reputation management as it helps identify typosquatting domains or similar-looking domains that could be used for phishing or brand impersonation, enabling organizations to take action before an attack harms their public image. For example, if ThreatNG identifies newly registered domain name permutations that closely resemble the organization's official brand (e.g.,
yourbrande.cominstead ofyourbrand.com), it immediately signals a potential phishing threat. Proactively, the organization can register these domains or pursue legal action to take them down, preventing their misuse for digital fraud and protecting its reputation.Email Intelligence: Provides email security presence (DMARC, SPF, and DKIM records) and format predictions, as well as harvested emails. This helps assess susceptibility to email-based attacks like spoofing or Business Email Compromise (BEC), which can severely damage reputation. If ThreatNG reveals that an organization lacks proper DMARC implementation, it highlights a vulnerability that attackers could exploit to send spoofed emails purporting to be from the brand. Proactively implementing DMARC enhances the organization's ability to withstand such attacks, demonstrating a commitment to security.
Subdomain Intelligence: Analyzes HTTP responses, headers, server technologies, cloud hosting, and identifies content like admin pages, APIs, and development environments. It also assesses subdomain takeover susceptibility and identifies exposed ports and known vulnerabilities. This is essential for proactively identifying misconfigured or vulnerable subdomains and ports that could be exploited for brand defacement, data exfiltration, or hosting malicious content, all of which directly impact reputation. For example, ThreatNG might find an unprotected admin page on a subdomain, which, if compromised, could lead to a public breach of internal systems and a massive hit to the organization's credibility. It could also detect an exposed FTP port on a legacy system, which could be an easy target for attackers, leading to data exfiltration and reputational harm.
Sensitive Code Exposure: This module discovers public code repositories and uncovers digital risks like various access credentials (API keys, tokens), generic credentials, cloud credentials, security credentials (cryptographic keys), configuration files, database exposures, and application data exposures. The accidental exposure of sensitive code can lead to direct system compromise and data breaches, which are highly detrimental to reputation. For instance, if ThreatNG uncovers a public GitHub repository containing hardcoded AWS Access Key IDs or database credentials, it immediately flags a critical digital risk. Proactive DRP involves promptly revoking these credentials and securing the repositories to prevent attackers from using them to breach cloud environments, thereby protecting the organization's reputation.
Mobile Application Discovery: Discovers mobile apps related to the organization in marketplaces and identifies the presence of access credentials, security credentials, and platform-specific identifiers within them. This is crucial for proactively identifying and mitigating risks associated with mobile app exposures. If ThreatNG discovers an organization's mobile app in a public marketplace containing hardcoded API keys or other sensitive credentials, it signals a critical exposure. Proactive DRP would involve issuing an app update to remove these credentials, preventing their exploitation by attackers and safeguarding the organization's reputation in the mobile space.
Search Engine Exploitation: This module helps users investigate an organization’s susceptibility to exposing errors, potential sensitive information, public passwords, susceptible files, susceptible servers, user data, and web servers via search engines. If ThreatNG finds internal error logs or sensitive configuration files indexed by search engines, it indicates a severe lapse in security. Proactive DRP would involve remediating these exposures to prevent attackers from finding and exploiting them, thereby building a reputation against embarrassing public disclosures.
Cloud and SaaS Exposure: This module identifies sanctioned and unsanctioned cloud services, cloud service impersonations, and open exposed cloud buckets of major providers (AWS, Azure, GCP). It also lists various SaaS implementations associated with the organization. For example, if ThreatNG identifies an open AWS S3 bucket with public read/write access or an unsanctioned cloud service being used by employees, it immediately flags a critical digital risk. Proactive DRP involves securing these cloud resources or enforcing policies for sanctioned services to prevent data exposure or unauthorized access, bolstering the organization's reputation for secure cloud operations.
Online Sharing Exposure: This identifies organizational entities within online code-sharing platforms like Pastebin, GitHub Gist, and Scribd. This helps proactively identify accidental or malicious sharing of sensitive information that could quickly go viral and increase digital risk. Suppose ThreatNG discovers internal network configurations or sensitive client lists posted on Pastebin. In that case, it highlights a direct threat, enabling the organization to request removal and mitigate risk, thereby preserving its reputation against information leakage.
Sentiment and Financials: This module identifies organization-related lawsuits, layoff chatter, SEC Filings of publicly traded US companies (especially their Risk and Oversight Disclosures), SEC Form 8-Ks, and ESG Violations. This directly gauges the organization's financial and public standing, which is deeply intertwined with its cybersecurity posture and overall reputation.
Dark Web Presence: This identifies organizational mentions of related or defined people, places, or things, associated ransomware events, and compromised credentials. This directly informs proactive reputation management by revealing the extent of an organization's exposure on the dark web. For example, if ThreatNG identifies compromised credentials belonging to executive leadership on dark web forums or detects mentions of the organization by a known ransomware group, it provides critical intelligence. Proactive DRP would involve forcing password resets, strengthening authentication, and preparing incident response plans based on these threats, which are crucial for maintaining a strong reputation in the face of dark web activities.
Intelligence Repositories (DarCache):
ThreatNG's continuously updated intelligence repositories provide vital context for effective reputation management:
Dark Web (DarCache Dark Web): Provides insight into organizational mentions and compromised data on the dark web. This allows organizations to proactively monitor for discussions or data related to their cybersecurity posture in illicit online communities, enabling early intervention to mitigate the spread of negative information or potential data breaches, thus enhancing their reputation.
Compromised Credentials (DarCache Rupture): A database of compromised credentials. This is crucial for reputation management as leaked credentials can lead to account takeovers and breaches, severely damaging customer trust. By continuously monitoring this, organizations can proactively force password resets for affected employees or customers, preventing unauthorized access and demonstrating a commitment to security that reinforces reputation.
Ransomware Groups and Activities (DarCache Ransomware): Tracks over 70 ransomware gangs. Understanding active ransomware threats helps organizations proactively prepare and bolster their defenses, preventing potential ransomware attacks that could disrupt operations and lead to data exposure, thereby protecting their reputation.
Vulnerabilities (DarCache Vulnerability): Offers a holistic and proactive approach to managing external risks and vulnerabilities. It includes NVD (National Vulnerability Database) information (Attack Complexity, Attack Interaction, Attack Vector, Impact scores, CVSS Score and Severity), EPSS (Exploit Prediction Scoring System) data (probabilistic estimate of exploitation likelihood), KEV (Known Exploited Vulnerabilities) (actively exploited vulnerabilities), and Verified Proof-of-Concept (PoC) Exploits directly linked to known vulnerabilities (DarCache eXploit). This comprehensive vulnerability intelligence allows organizations to prioritize patching efforts on vulnerabilities that are not just severe but also actively exploited or likely to be weaponized. For example, if DarCache Vulnerability identifies a critical CVE with a high EPSS score and a known KEV entry, and provides a direct link to a PoC exploit on GitHub, the organization can prioritize patching this vulnerability immediately. This proactive remediation prevents a likely breach from a known threat, a core component of maintaining a good reputation.
SEC Form 8-Ks (DarCache 8-K): Provides access to SEC Form 8-K filings. These filings often contain disclosures about significant events, including cybersecurity incidents, critical for understanding public messaging and legal obligations. This allows organizations to proactively prepare their communication strategies for potential disclosures, ensuring transparency and aiding in reputation management.
Complementary Solutions and Synergies:
ThreatNG's capabilities can be significantly enhanced when combined with other cybersecurity and communication solutions to create a more robust reputation management strategy:
Security Orchestration, Automation, and Response (SOAR) Platforms: When ThreatNG identifies a critical digital risk that could impact reputation, such as a subdomain takeover susceptibility or sensitive code exposure, a SOAR platform can automate the response workflow. For example, upon detecting a critical vulnerability in a web application (highlighted by Web Application Hijack Susceptibility), the SOAR playbook could automatically generate a remediation ticket for the development team, update the asset inventory, and notify relevant stakeholders. This automation speeds up remediation, minimizing the window for exploitation and risk realization, thereby improving the organization's ability to protect its reputation.
Digital PR and Crisis Communication Platforms: ThreatNG's insights into brand damage susceptibility, sentiment, and dark web presence are invaluable for PR and crisis communication teams. Suppose ThreatNG identifies widespread negative sentiment related to a perceived security issue on social media or discovers discussions about an organization on the dark web concerning leaked data. In that case, this intelligence can be fed directly into a PR platform. This enables the crisis communication team to craft targeted messages, monitor their impact, and respond effectively. This ensures consistent and reputation-preserving communication during a cybersecurity incident, paramount for effective reputation management.
Data Loss Prevention (DLP) Solutions: ThreatNG's "Data Leak Susceptibility" and "Sensitive Code Exposure" modules can complement DLP solutions. Suppose ThreatNG identifies an organization's sensitive data (e.g., customer lists, proprietary code) exposed in public code repositories or cloud buckets. In that case, this information can be used to fine-tune DLP policies to prevent similar future leaks from internal systems. This strengthens the overall data protection strategy, which is fundamental to maintaining a strong data privacy and security reputation.
Public Relations Monitoring Tools: While ThreatNG monitors sentiment and dark web mentions, a specialized PR monitoring tool can provide even broader real-time tracking of media mentions, news articles, and social media discussions about the brand. When ThreatNG flags a cybersecurity risk (e.g., a data leak susceptibility), the PR monitoring tool can immediately track any public debate or news related to potential leaks, allowing the PR team to proactively prepare or deploy crisis communications.
Examples of ThreatNG Helping Reputation Management:
Proactive Prevention of Reputational Damage: ThreatNG's "Domain Intelligence" identifies that a domain name very similar to the organization's official brand (
yourbank.comvs.yourbanc.com) has just been registered. This is flagged as a potential typosquatting attempt, indicating a high "BEC & Phishing Susceptibility". The reputation management team is immediately alerted and initiates a domain takedown process, preventing the fraudulent domain from being used for phishing attacks that would damage the organization's reputation and defraud customers.Crisis Response and Narrative Control: A ransomware group claims to have breached the organization and stolen sensitive data, posting about it on the dark web. ThreatNG's "Dark Web Presence" and "Ransomware Groups and Activities" features immediately detect these mentions. Armed with this real-time intelligence, the reputation management team can quickly verify the claim (or confirm it as false), activate their crisis communication plan, and issue a factual statement to the public, controlling the narrative and minimizing panic and reputational harm.
Reputation Enhancement through Transparency: ThreatNG's "Positive Security Indicators" identify that the organization has robust multi-factor authentication implemented across all its external-facing applications, verified through an external assessment. The marketing and PR teams use this information in their public communications, highlighting the organization's strong security posture and commitment to protecting customer data, thereby enhancing its reputation for trustworthiness.
Examples of ThreatNG and Complementary Solutions Working Together for Reputation Management:
ThreatNG & SOAR for Coordinated Breach Response: ThreatNG's "Data Leak Susceptibility" assessment identifies that an organization has inadvertently left an AWS S3 bucket publicly exposed, containing sensitive customer records. This critical alert is automatically fed into the organization's SOAR platform. The SOAR system immediately triggers a playbook: sending an automated notification to the security operations center, automatically restricting access to the S3 bucket, generating a detailed report for the legal and PR teams, and drafting an initial internal communication about the incident. This orchestrated and rapid response minimizes the exposed time-sensitive data and ensures a coordinated effort to manage the public message, protecting the organization's reputation.
ThreatNG & Digital PR Platform for Proactive Communication: ThreatNG's "Sentiment and Financials" module detects a sudden spike in negative social media sentiment and news articles discussing a potential vulnerability within the organization's flagship product, even before a formal breach is confirmed. This early warning intelligence is immediately pushed to the digital PR platform. Using this data, the PR team can then draft proactive messaging acknowledging the concerns and reiterating the organization's commitment to security. This allows them to manage the public narrative proactively and address potential fears before they escalate, protecting the organization's reputation.
ThreatNG & DLP for Preventing Future Leaks: ThreatNG's "Sensitive Code Exposure" module discovers proprietary product design documents accidentally posted to a public code-sharing platform (identified through "Online Sharing Exposure"). This triggers an alert that is integrated with the organization's DLP solution. The DLP system then uses this intelligence to retrospectively scan internal networks for similar documents and strengthen outbound rules, preventing future leaks of intellectual property that could damage the organization's reputation for safeguarding its assets.
